London is a vibrant city and has lots of firms small and large. It is also the capital and boasts a fairly central location and has good transport links. These factors help to make London a fantastic location for a seminar. It is no surprise then that it is home to a variety of great seminar venues. With a great number of conference venues available, choosing the most suitable venue can be a tough task.
When selecting a conference venue, the first thing you will need to do is understand what your specifications are. For those who are holding a seminar that goes on for quite a few days, you either need to run the seminar in a hotel or you’ll need to locate a conference venue that is near to a hotel.
Before looking at conference venues, you need to give thought to where you are going to run your expo. London is a big place and has a number of different areas. A venue in central London is extremely different to a conference venue in west London for instance. Central London is incredibly built up which makes driving a car there virtually impossible. Due to this, most venues do not have parking and as a result most of your guests will need to get there by public transport. West London however is considerably more accessible thanks to the M4 and is a lot more suitable if your delegates will be travelling by car. Since it’s further out, accommodation is less expensive which helps to keep the costs down if your conference runs over several days.
It’s vital to hire a venue which has an appropriately sized seminar space. Additionally you have to think about greeting and fallout spaces to. The best way to choose a suitably sized venue is to understand how many delegates that are going to attend. The best way to do this is by renting a venue with a few seminar rooms and sending out your invites early. You’ll be able to then move seminar rooms when you have a much better idea of delegate numbers.
Branding is hugely important to businesses and consequently it’s important that you spend the time to find a conference venue that fits in with your business’ image. So as an example, should you sell premium products, it would be wise to rent a lavish seminar venue. Having said that, if you sell low cost goods for instance, there is no point wasting budget on a high end seminar venue since it would be pointless.
The layout of the seminar room is a vital factor that you really need to think about and will probably have an effect on the conference venue in London that you select. Usually purpose built venues have fixed seating whereas with general venues you normally hire the space and can arrange the seminar room to your needs. This is ideal for those who have trade stands for example.
Get the most out of your expo by organising it correctly.